Branding was a passion I knew I wanted to pursue, even when I was a teenager. It wasn’t so clear and out there, I called it ‘Public Relations (PR)’, back then. As my heart would have it, I later discovered PR was something else in the corporate world out there, and I wanted to be where people are, where we get to talk to people heart to heart, connect and impact their lives.
Branding, it was!
It took me a few years of doing everything under the sky, in communication space, to find my love for branding. I did PR too. 🙂
Call it a Brand Coach, a Brand Strategist, a Brand Consultant; the idea remains about creating an experience to cherish for the consumer, a narrative to remember, and a story to tell passionately.
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